About This Webinar
This webinar will show you how to enhance the user journey and create one that works perfectly for your present and prospective association members.
You will learn how to experience your website and membership site through the eyes of your user; to predict what they are looking for and anticipate what they will find relevant and helpful.
This exercise goes beyond intuitive navigation to creating a satisfying user experience that brings the user to a higher place of knowledge. Meeting and exceeding the expectations of your audience is key to member retention and growing your association.
Topics Discussed in This Webinar
- Anticipating what the user wants next.
- Impressing members with added value.
- Intuitive navigation and CTAs.
- Content relevance.