About This Episode
Creating a marketing strategy for associations is complicated because they have a variety of stakeholders, each with their own relationship to the association. The information that is relevant to each of those audience segments varies, as does marketing. Listen to this podcast to learn how to work smarter rather than harder to create targeted marketing for your different audience segments from one of the best nonprofit marketers in the industry.
About Our Guest
Our guest Kerstin Heuer, is the Founder of HeuerDesign | Non-Profit Today. She has over 25 years of experience working with over 500+ nonprofits and associations to create their web design, navigation, email marketing, social media, and branded content.
Here is the link to Kerstin’s downloadable Breakthrough Marketing Tool.
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